Sunday, 25 April 2010

Is the audience for popular music created by the music industry?

Adorno believe that all Pop music is 'Standardized' and is essentially the same thing or to similar to truly differentiate itself, when couple with Shuker's view that 'popular music consists of a hybrid of musical traditions, styles, and influences' and at the same time 'is an economic product' it is understandable why some would suggest the Music industry creates its Audience especially with its production, distribution and sale structure, Still this is a theory I disagree with as i feel ultimately it is the audience that make something popular if not why else has popular music developed so much? Simply on the whim of the industry? It is the audience that go out and buy the music they want (unless a subliminal control device has been invented that we don't know about) All the industry can do is heavily influence decision through clever marketing (by ensuring a song grows on you by flooding the radio and clubs with it) The matter of a person buying the same songs with similar sounds is human nature can we next say the Confectionery Industry creates its audience because we more inclined to buy our favourite Crips/Sweets?

2 comments:

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  2. This post begins reasonably well but doesn't really sustain an argument.

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